Privacy Policy – Eastern Pulse

Legal

Privacy Policy

Effective date: 15 April 2025  ·  Luano Technologies (Pty) Ltd

Eastern Pulse is operated by Luano Technologies (Pty) Ltd and is committed to protecting your personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA). This policy explains what we collect, why we collect it, and how we use it.

1. Who We Are

Eastern Pulse is a local business discovery and deals platform serving the Pretoria East area. The platform is owned and operated by Luano Technologies (Pty) Ltd (the "Operator", "we", "us", or "our").

For any privacy-related enquiries, contact us at [email protected].

2. Information We Collect

From business owners:

  • Business name and category
  • Business address and suburb
  • Contact person's name
  • WhatsApp number
  • Email address

From consumers / residents:

  • First name
  • Email address
  • WhatsApp number
  • Suburb

Automatically collected:

  • Browser type and device information
  • Pages visited and time spent on the platform
  • IP address and approximate location

3. Why We Collect Your Information

We collect and process your personal information for the following purposes:

  • To create and manage your business listing on the platform
  • To send you deal alerts, local specials, and platform updates (with your consent)
  • To connect consumers with relevant local businesses
  • To send transactional messages related to your listing or account
  • To improve the platform and understand how it is used
  • To comply with applicable legal obligations

4. How We Use Your Information

WhatsApp communications:

Where you have consented, we may contact you via WhatsApp to confirm your listing, send deal alerts, or share platform updates. You may opt out at any time by replying STOP.

Email communications:

Where you have consented, we may send you email newsletters and promotional content. Every email includes an unsubscribe link.

We will never:

  • Sell your personal information to third parties
  • Share your information with advertisers without your explicit consent
  • Use your information for purposes beyond those stated in this policy

5. Sharing of Information

We do not sell, trade, or rent your personal information to third parties. We may share limited information with trusted service providers who assist us in operating the platform (such as communication tools and hosting providers), strictly on a need-to-know basis and subject to confidentiality obligations.

We may disclose your information if required to do so by law or in response to a valid legal process.

6. Your Rights Under POPIA

As a data subject under POPIA, you have the right to:

  • Know whether we hold personal information about you
  • Request access to your personal information
  • Request correction of inaccurate or outdated information
  • Request deletion of your personal information
  • Object to the processing of your personal information
  • Withdraw consent at any time without penalty
  • Lodge a complaint with the Information Regulator of South Africa

To exercise any of these rights, contact us at [email protected]. We will respond within a reasonable time and no later than 30 days.

7. Data Retention

We retain your personal information for as long as your listing or account is active, or as required to fulfil the purposes described in this policy. If you request deletion of your information, we will do so within a reasonable period unless we are required by law to retain it.

8. Cookies

Our platform may use cookies and similar tracking technologies to improve your browsing experience and analyse platform usage. You may disable cookies in your browser settings, though this may affect certain functionality.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

10. Contact Us

Luano Technologies (Pty) Ltd
Trading as Eastern Pulse
Email: [email protected]

Information Regulator (South Africa):
www.inforegulator.org.za

Also read our Terms of Use →